Some people might see AI images as less genuine, which could hurt your brand’s trustworthiness.There’s a growing pushback against AI-generated content, especially in creative fields. This could lead to negative reactions. Depending on the AI tool, the images might not always look professional also.

But the upside of it is that AI images can be cheaper than hiring a photographer or designer and you can get the images you need quickly, without waiting around. This is a huge plus point for many companies that roll out a lot of marketing materials or posts on a daily basis. Also AI can create images that are tailored to your audience, making your content more relevant at a much lower cost and less resources used too.

Personally, I will say go for it!